Getting Rid of Contact Center Heart Burn

Published: January 1, 2023

Most contact centers today are measured on how good they are at providing quick and effective solutions to customer concerns. This is important, but from a customer perspective, would it not be better if the customers did not have any issue requiring support in the first place? Instead of treating the symptom of customer friction, we think we should focus on the root cause and solve this “heart burn.” Watch this video to learn about this different lens into the customer experience.